✨ Fall Launch Day is HERE!
Meet the 2025 collection everyone’s already obsessed with + a look back at Team Simplified's favorite products over the years.
Happy Launch Day!!
There’s something magical about Fall Launch Week. It’s not just about planners and accessories (though we are obsessed with this collection!)—it’s about gathering together as a community of amazing, inspiring, positive women who believe in doing life well. Every year, you show up with joy, excitement, and intention, and it’s an honor to celebrate this season of fresh starts with YOU.
The anticipation of unwrapping a brand-new Simplified Planner is unlike anything else. Crisp pages. Blank calendars. The wide-open space for dreams, routines, and memories yet to be made. After 17 years of Simplified, we still get goosebumps thinking about what these pages will hold for you. And with 2026 just around the corner, this Launch is all about setting you up for clarity, confidence, and delight.
So, grab a cup of coffee (or a pumpkin spice latte 😉) and let’s explore the brand-new collection together.
The 2025 Fall Collection: New Products We Can’t Stop Talking About
Pretty packages, simplified. We designed this wrapping paper to make gifting feel polished and joyful. Keep a roll on hand this holiday season and your gifts will look as thoughtful as they are!
This little beauty is already a team favorite. With an adorable gold bow at the top, it’s the notepad you’ll reach for daily—lists, reminders, little love notes tucked in a lunchbox. It also makes the sweetest stocking stuffer.
Celestial: dreamy, soft, and sprinkled with stardust.
Block Floral: timeless, classic, and perfect for gifting or displaying on a night stand.
Back and Forth: a place for honesty and openness as you build and foster connection.
A sophisticated (and practical!) way to keep papers, notes, or meeting agendas polished and portable. Think: husband in meetings, bride-to-be wedding planning, or teacher lesson prepping.
Add color, order, and personality to your planner, bible, cookbooks, or textbooks. Tabs make everything easier to find and keep your system looking crisp.
Back by demand in a new print and oh-so-functional. (Fun fact: Anthropologie carries it in other patterns!)
A meaningful little treasure that makes every page feel special. There is magic in the ordinary! A stunning keepsake, and an easy, heartfelt gift.
Why Paper Planning Still Matters
We’ve been designing Planners for 17 years, and in that time, one thing has never changed: the power of paper. Neuroscience tells us that when you write something down, your brain engages differently than when you type it into a phone or computer. Writing helps you remember, process, and commit to your goals in a deeper way.
A paper planner isn’t just a calendar—it’s a tool for mindfulness. It helps you slow down, focus on what matters, and clear away the noise. Year after year, we’ve seen how powerful it is to hold your plans in your hands. And with every new design, we aim to keep paper planning fresh, functional, and beautiful.
👇 Tell us which 2026 Simplified Planner you picked in the comments.
5 Journal Prompts to Prepare for a New Planner Year
While we wait for 2026 to begin, take a few moments with your journal or current planner. These prompts will help you start fresh:
What do I want my days to feel like in 2026?
Which routines or habits serve me best, and which do I want to release?
What am I most proud of from this past year?
Where do I want to give my best energy in the new year (family, health, career, creativity)?
What’s one word or phrase I’d like to carry with me into 2026?
A Trip Down Memory Lane with Team Simplified
We asked our team to share their favorite Simplified products—their old treasures and their new obsessions from this Launch.
Emily
Old: The very first Simplified Planner, I must say! That one holds a special place in my heart for obvious reasons. I packed thousands of them into boxes!
New: The lavender Celestial Journal. I just LOVE it so much. It's dreamy!
Brittany
Old: I LOVE our old oversized Desk Pad Notepads! A throwback, I think these were circa 2013 or 2014, before my time here. I still have one with lots of sheets left. I can't bring myself to use them!
New: Ooh, it's hard to pick a favorite! I love the Gold Bow Notepad and the Index Tab Set. Such a fun little glow-up to everyday essentials!
Whitney
Old: Oh my gosh this is so hard, I love so many of the things we've made! It's not super old but I think I'd have to say our Simplified Garden Planner. I still use it every year to plan my garden and seeing it in stores in Anthropologie was SO COOL.
New: I'm absolutely positively obsessed with our new Celestial Linen Journal. We really wanted to make a purple journal happen, and this design is giving subtle Night Court vibes IYKYK. ✨
Carly
Old: These aren't that old, but I LOVE my leatherette clear cubes from a few launches ago! They are the perfect size for the small things that I'm always reaching for but often get lost in my bag, like chapstick or travel-sized Advil. They were so great to gift too!
New: The Magic in the Ordinary bookmark will be my go-to stocking stuffer this holiday season! I've already started using mine and love it! It's so beautiful inside a book and has the perfect weight to it.
Dusty
Old: I loved the Block Notepads (forever a fave).
New: The Gold Bow Notepad is just too good.
Liz
Old: My very first Simplified Planner was the 2016-2017 Fuchsia Dot Daily. I walked down to the stationery store down the block from my apartment in Chicago and will never forget the dreams it held.
New: The Block Floral Linen Journal is going to be my go-to gift for the holidays. It's so perfectly classic and beautiful. It also looks so gorgeous on a shelf or coffee table!
Laura
Old: My Gold Dot Simplified Planner all those years ago!
New: I am SO excited about the Back and Forth Journal!! I want to start a new tradition with my girls, and I think it will be a great gift too!
Lindsey
Old: 2016-2017 Fuchsia Dot Daily & Pink Pinstripe Planner Pouch. I still travel with my Pinstripe Pouch! Design squad, can we bring back pink stripes?!
New: Gold Bow Notepad—definitely gifting this to everyone I love this year and keeping five for myself!
Fall Launch Day is one of our favorite days of the entire year because it’s not just about products—it’s about planning for possibility. It’s about women around the world ordering new Planners, setting fresh goals, and saying yes to living intentionally.
Thank you for being part of this incredible community. Here’s to your next Simplified Planner and the next season of simplified living.
Shop the new collection now and enjoy your fresh start today!
I ordered mine today and can’t wait to start using it! Faraway land for the win!!
Hooray for Fall Launch! Patiently waiting to get my hands on my Cottage Floral Daily! Might have to grab an Evergreen Weekly DD—this is a new format for me & I’m loving it… almost as much as my Daily.